Mina Elias – PPC University Download
Mina Elias – PPC University
Mina Elias – PPC University Course Free Download
PPC University BY Mina Elias
Mina Elias – PPC University Course
Master Amazon PPC Advertising and Skyrocket Your Sales
Are you ready to take your Amazon advertising to the next level and dominate the competitive e-commerce landscape? With Mina Elias – PPC University, you’ll learn proven, battle-tested strategies to optimize your Amazon PPC campaigns, increase sales, and maximize profitability. Whether you’re a beginner or an experienced seller, this comprehensive Amazon PPC course will give you the skills to run high-performing campaigns and grow your brand consistently.
Instead of guessing what works or wasting ad spend on low-converting keywords, you’ll follow a structured system used by a 7-figure Amazon seller to build, optimize, and scale profitable PPC campaigns. From campaign setup and keyword targeting to analytics, DSP, and advanced optimization, PPC University shows you step by step how to turn Amazon PPC into a powerful growth engine for your business.
What You’ll Get
- 4.5+ Hours of Video Content: In-depth lessons covering every critical aspect of Amazon PPC advertising.
- Lifetime Access: Study at your own pace, revisit modules anytime, and sharpen your skills as your business grows.
- Proven Templates and Tools: Access plug-and-play templates, checklists, and resources to streamline campaign setup and optimization.
- Real-World Examples: Learn directly from Mina’s own high-spend campaigns, case studies, and real account breakdowns.
- Complete PPC System: A start-to-finish framework for launching, optimizing, and scaling campaigns profitably.
What You’ll Learn
- Master Amazon’s Campaign Manager:
Navigate and master Amazon’s PPC dashboard, settings, and features with confidence. - Create High-Performing Campaigns:
Structure and launch campaigns (auto, manual, product targeting, brand, and more) for maximum visibility and conversions. - Optimize for Profitability:
Use advanced bid management, search term mining, and negative keyword strategies to increase ROI and lower ACOS. - Monitor and Scale:
Track essential metrics, identify red and green flags, and scale winning campaigns while cutting wasted spend. - Leverage Data and Analytics:
Make smart, data-driven decisions using Amazon’s reports and performance metrics. - Stay Ahead of the Curve:
Adapt to ongoing platform updates and implement long-term growth strategies most sellers never use.
What’s Waiting For You Inside
Chapter #1: Introduction to Amazon PPC
Learn how to use Amazon’s pay-per-click (PPC) advertising platform to reach more customers and boost your sales. You’ll get a clear overview of PPC, how it works, and how it fits into your overall Amazon growth strategy.
Chapter #2: Understanding Campaigns
Create and manage effective Amazon PPC campaigns that target the right customers and get results. You’ll understand the structure of campaigns, ad groups, and ads, and how to organize them for clarity and control.
Chapter #3: Targeting and Match Types
Choose the right targeting options and match types so your ads are shown to the shoppers most likely to buy from you. Learn how to use broad, phrase, exact, and product targeting to build a healthy keyword and ASIN portfolio.
Chapter #4: Research and Product Ranking
Understand how Amazon’s product ranking algorithm works and use this knowledge to improve your product’s visibility. Learn keyword research, ranking strategies, and how PPC influences organic rankings over time.
Chapter #5: Reports and Optimization
Track your results and make precise adjustments to your campaigns to improve your return on investment (ROI). You’ll learn how to read reports, identify “bleeders,” and optimize bids and budgets effectively.
Chapter #6: Analytics and Data Interpretation
Use Amazon’s data to gain insights into your customers and make better decisions about your marketing campaigns. You’ll build analytics trackers and learn how to interpret patterns in performance over time.
Chapter #7: Demand Side Platform (DSP)
Use Amazon DSP to automate and scale your Amazon advertising, retarget shoppers, and reach audiences beyond search-based ads. Learn creatives, line items, orders, audiences, and how DSP fits into your growth strategy.
PPC University Course Overview
7 Chapters | 4.5 hours of video content
Introduction to Amazon PPC
- The Goal of PPC – 7 mins
- PPC Overview – 6 mins
- Campaign Manager Overview – 21 mins
- General Strategy – 9 mins
Understanding Campaigns
- General Strategy – 7 mins
- How Buyer Psychology Affects PPC – 12 mins
- The Different Types of Ads on Amazon – 4 mins
- Campaign Manager Overview – 15 mins
- Creating a Campaign – 7 mins
- Campaign Naming Convention – 5 mins
- Campaign Bidding Strategies – 4 mins
- Auto Campaign – 6 mins
- Manual Keyword Campaigns – 8 mins
- Exact Campaigns – 7 mins
- Broad Campaign – 7 mins
Targeting and Match Types
- Product Targeting Based on Auto – 11 mins
- Product Targeting Based on Amazon Suggestions – 6 mins
- Product Targeting Based on Who Is Targeting Us – 4 mins
- Product Targeting Based on Adjacent Categories – 10 mins
- Product Targeting Based on Competitors – 14 mins
- Brand Campaigns – 5 mins
- Brand Protection Campaigns – 13 mins
Research and Product Ranking
- Helium 10 Keyword Research – 10 mins
- Why You Should Continuously Launch New Campaigns – 6 mins
- PPC Launch Strategy – 8 mins
- Using PPC to Upsell – 4 mins
- Using PPC to Rank – 5 mins
- Tracking Organic Ranking – 4 mins
- Using PPC to Influence Organic Rank – 15 mins
Reports and Optimization
- Search Term Report Explained – 8 mins
- Adding Negatives from STR – 7 mins
- Launching Profitable Search Terms from STR – 5 mins
- Negative Keywords – 9 mins
- How to Handle Bleeders – 6 mins
- Optimizing Bids in Campaign Manager – 9 mins
- Bulk Sheets Explained – 17 mins
- Bulk Sheet Optimization Parameters – 7 mins
- Bulk Sheets Optimization – 20 mins
- Main Sales Drivers – 13 mins
- Advertised Product Report – 17 mins
Analytics and Data Interpretation
- Calculating Cost Per Conversion – 10 mins
- Calculating ACOS and TACOS – 8 mins
- Sessions and Unit Session Percent – 6 mins
- Tracking Sessions and Unit Session Percentage – 6 mins
- Building an Analytics Tracker – 20 mins
- Different Scenarios in Analytics – 20 mins
Demand Side Platform (DSP)
- What is Amazon DSP – 1 min
- DSP Creatives – 2 mins
- Creatives – La Pura – 14 mins
- LaPura Attaching Creatives – 5 mins
- Dynamic Creative Creation Pt.1 (Standard Desktop) – 10 mins
- Dynamic Creative Creation Pt.2 (AAp_O&O) – 6 mins
- DSP Line Items – 2 mins
- LaPura – Line Item Creation – 15 mins
- DSP Orders – 3 mins
- LaPura Creating an Order – 6 mins
- DSP Audiences – 3 mins
Mina Elias – PPC University Download
Program Curriculum (Summary)
Chapter 1: Introduction to Amazon PPC
- The goal of PPC and how it fits into a profitable Amazon strategy.
- Campaign Manager navigation, layout, and key features.
Chapter 2: Understanding Campaigns
- Campaign types, structures, and bidding strategies.
- How buyer psychology influences click-through rates and conversions.
Chapter 3: Targeting and Match Types
- Advanced product targeting strategies across competitors, categories, and Amazon suggestions.
- Brand campaigns and brand protection to defend your placements.
Chapter 4: Research and Product Ranking
- Keyword research using tools like Helium 10.
- Using PPC to rank, upsell, and influence organic search positions.
Chapter 5: Reports and Optimization
- Analyzing search term reports, adding negatives, and optimizing bids.
- Using bulk sheets to optimize at scale and manage complex campaigns efficiently.
Chapter 6: Analytics and Data Interpretation
- Calculating key metrics like cost per conversion, ACOS, and TACOS.
- Building analytics dashboards to monitor performance trends.
Chapter 7: Demand Side Platform (DSP)
- Using Amazon DSP for retargeting and top-of-funnel campaigns.
- Creating orders, line items, audiences, and dynamic creatives that convert.
Why Choose PPC University?
- Expert Guidance: Learn directly from Mina Elias, a renowned Amazon PPC expert and 7-figure seller.
- Comprehensive Training: 4.5+ hours of in-depth, structured video content from fundamentals to advanced techniques.
- Proven Strategies: Discover the exact methods Mina used to scale his own brand and help thousands of sellers.
- Lifetime Access: Rewatch lessons any time you launch new products or expand into new markets.
- Implementation Focused: Actionable steps, real examples, and tools you can apply immediately in your Amazon account.
Who Is This Course For?
- Amazon Sellers: Who want to run profitable PPC campaigns and scale their product lines.
- E-Commerce Entrepreneurs: Looking to master Amazon advertising as a core growth channel.
- Marketers: Who want to specialize in Amazon PPC and offer high-value services to clients.
- Beginners: Starting from scratch and wanting a clear, step-by-step roadmap.
About The Mentor – Mina Elias
Mina Elias is a 7-figure Amazon seller and PPC expert with years of hands-on experience managing high-budget campaigns in multiple niches. He built his success from scratch, testing and refining PPC strategies until he developed repeatable systems for growth. Through PPC University, he now teaches sellers around the world how to avoid costly mistakes, scale profitably, and win in one of the most competitive marketplaces online.
Conclusion: Master Amazon PPC and Scale Your Business with Proven Strategies
Mina Elias – PPC University is your complete roadmap to mastering Amazon PPC advertising and driving highly profitable sales. Whether you’re an Amazon seller, e-commerce entrepreneur, or digital marketer, this course gives you step-by-step training, real-world case studies, and expert insights to help you launch, optimize, and scale your campaigns for maximum ROI.
With 4.5+ hours of focused training, lifetime access, and done-for-you templates, you’ll gain the skills to outperform competitors, reduce wasted ad spend, and increase conversions with confidence. Learn directly from a 7-figure Amazon PPC expert and apply strategies that are already working in real accounts.
🚀 Take control of your Amazon advertising today and start scaling your business like a pro.
Download Mina Elias – PPC University.
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