Mina Elias – PPC University
PPC University
PPC University BY Mina Elias

Mina Elias – Fundamentals of Amazon PPC Sponsored Products Download
Master Amazon PPC Advertising and Skyrocket Your Sales
Are you ready to take your Amazon advertising to the next level and dominate the competitive e-commerce landscape? With Mina Elias – PPC University, you’ll learn the proven strategies, tools, and techniques to optimize your Amazon PPC campaigns, increase sales, and maximize profitability. Whether you’re a beginner or an experienced seller, this comprehensive course will give you the skills to run high-performing campaigns and grow your business.
What You’ll Get
- 4.5 Hours of Video Content: In-depth lessons covering every aspect of Amazon PPC.
- Lifetime Access: Study at your own pace and revisit the materials anytime.
- Proven Templates and Tools: Access templates, checklists, and resources to streamline your campaigns.
- Real-World Examples: Learn from Mina’s real-life campaigns and case studies.
What You’ll Learn
- Master Amazon’s Campaign Manager:
Navigate and master the technical aspects of Amazon’s PPC platform. - Create High-Performing Campaigns:
Learn how to structure and launch different types of campaigns for maximum impact. - Optimize for Profitability:
Use advanced bid management and optimization techniques to maximize ROI. - Monitor and Scale Campaigns:
Identify key metrics, recognize red and green flags, and scale successful campaigns. - Leverage Data and Analytics:
Use Amazon’s data to gain insights into customer behavior and make data-driven decisions. - Stay Ahead of the Curve:
Adapt to Amazon’s continuous changes and implement strategies for long-term success.
What’s Waiting For You Inside
Chapter #1: Introduction to Amazon PPC
Learn how to use Amazon’s pay-per-click (PPC) advertising platform to reach more customers and boost your sales.
Chapter #2: Understanding Campaigns
Create and manage effective Amazon PPC campaigns that target the right customers and get results.
Chapter #3: Targeting and Match Types
Choose the right targeting options and match types to ensure your ads are seen by the people who are most likely to buy from you.
Chapter #4: Research and Product Ranking
Understand how Amazon’s product ranking algorithm works and use this knowledge to improve your product’s visibility.
Chapter #5: Reports and Optimization
Track your results and make adjustments to your campaigns to improve your return on investment (ROI).
Chapter #6: Analytics and Data Interpretation
Use Amazon’s data to gain insights into your customers and make better decisions about your marketing campaigns.
Chapter #7: Demand Side Platform (DSP)
Use a DSP to automate your Amazon PPC campaigns and get the most out of your advertising budget.
PPC University Course Overview
7 Chapters | 4.5 hours of video content
Introduction to Amazon PPC
- The Goal of PPC 7 Mins
- PPC Overview 6 mins
- 0.5 – Campaign Manager Overview.mp4 21:00
- 1 – General Strategy.flv 9 Mins
Understanding Campaigns
- General Strategy 7 mins
- How Buyer Psychology affects PPC 12 mins
- The Different Types of Ads on Amazon 4 mins
- Campaign Manager Overview 15 mins
- Creating a Campaign 7 mins
- Campaign Naming Convention 5 mins
- Campaign Bidding Strategies 4 mins
- Auto Campaign 6 mins
- Manual Keyword Campaigns 8 mins
- Exact Campaigns 7 mins
- Broad Campaign 7 mins
- Phrase Campaigns 5 mins
- Product Targeting Campaign 6 mins
- Category Targeting Campaign 6 mins
Targeting and Match Types
- Product Targeting Based on Auto 11 mins
- Product Targeting Based on Amazon Suggestions 6 mins
- Product Targeting Based on Who is Targeting Us 4 mins
- Product Targeting based on Adjacent Categories 10 mins
- Product Targeting Based on Competitors 14 mins
- Brand Campaigns 5 mins
- Brand Protection Campaigns 13 mins
Research and Product Ranking
- Helium 10 Keyword Research 10 mins
- Why You Should Continuously
Launch New Campaigns 6 mins - PPC Launch Strategy 8 mins
- Using PPC to Upsell 4 mins
- Using PPC to Rank 5 mins
- Tracking Organic Ranking 4 mins
- Using PPC to Influence Organic Rank 15 mins
Reports and Optimization
- Search Term Report Explained 8 mins
- Adding Negatives from STR 7 mins
- Launching Profitable Search Terms from STR 5 mins
- Negative Keywords 9 mins
- How to Handle Bleeders 6 mins
- Optimizing Bids in Campaign Manager 9 mins
- Bulk Sheets Explained 17 mins
- Bulk Sheet Optimization Parameters 7 mins
- Bulk Sheets Optimization 20 mins
- Main Sales Drivers 13 mins
- Advertised Product Report 17 mins
- Placement Reports 14 mins
- Placement Optimization 4 mins
- Continuous Improvement 6 mins
- Refreshing Bids Everytime Listing is Optimized 6 mins
- Weekly Optimization Process 8 mins
Analytics and Data Interpretation
- Calculating Cost Per Conversion 10 mins
- Calculating ACOS and TACOS 8 mins
- Sessions and Unit Session Percent 6 mins
- Tracking Sessions and Unit Session Percentage 6 mins
- Building an Analytics Tracker 20 mins
- Different Scenarios in Analytics 20 mins
Demand Side Platform (DSP)
- What is Amazon DSP 1 min
- DSP Creatives 2 mins
- Creatives – La Pura 14 mins
- LaPura Attaching Creatives 5 mins
- Dynamic Creative Creation Pt.1 (Standard Desktop) 10 mins
- Dynamic Creative Creation Pt2 (AAp_O&O) 6 mins
- DSP Line items 2 mins
- Lapura – Line Item Creation 15 mins
- DSP Orders 3 mins
- LaPura Creating an Order 6 mins
- DSP Audiences 3 mins
- Audiences La Pura 3 mins
- Audience Creation 6 mins
- DSP Supply Sources 2 mins
- LaPura Create Advertiser 4 mins
Mina Elias – PPC University Download
Program Curriculum
Chapter 1: Introduction to Amazon PPC
- The goal of PPC and an overview of Amazon’s advertising platform.
- Campaign Manager navigation and functionality.
Chapter 2: Understanding Campaigns
- Different types of campaigns and bidding strategies.
- How buyer psychology affects PPC performance.
Chapter 3: Targeting and Match Types
- Product targeting strategies based on competitors, categories, and Amazon suggestions.
- Brand campaigns and brand protection strategies.
Chapter 4: Research and Product Ranking
- Conduct keyword research using tools like Helium 10.
- Use PPC to rank products and influence organic search results.
Chapter 5: Reports and Optimization
- Analyze search term reports and optimize bids.
- Use bulk sheets for campaign optimization and negative keyword management.
Chapter 6: Analytics and Data Interpretation
- Calculate cost per conversion, ACOS, and TACOS.
- Build analytics trackers to monitor campaign performance.
Chapter 7: Demand Side Platform (DSP)
- Introduction to Amazon DSP and how to use it for automated campaigns.
- Create dynamic creatives and manage DSP line items.
Why Choose PPC University?
- Expert Guidance: Learn from Mina Elias, a renowned Amazon PPC expert with years of experience and a proven track record of success.
- Comprehensive Training: Over 4.5 hours of video content covering everything from campaign setup to advanced optimization techniques.
- Proven Strategies: Discover the exact methods Mina used to build a 7-figure Amazon business and help thousands of sellers succeed.
- Lifetime Access: Study at your own pace and revisit the materials anytime to refine your skills.
Who Is This Course For?
- Amazon Sellers: Learn how to run profitable PPC campaigns and grow your sales.
- E-Commerce Entrepreneurs: Master Amazon advertising to scale your business.
- Marketers: Expand your skill set and specialize in Amazon PPC.
- Beginners: Start from scratch and build a strong foundation in Amazon advertising.
About The Mentor Mina Elias
Mina Elias is a 7-figure Amazon seller and PPC expert with years of hands-on experience in scaling Amazon businesses through paid advertising. He built his success from scratch, and through years of testing and optimizing high-budget PPC campaigns, he developed winning formulas that drive sales and profitability.
Conclusion: Master Amazon PPC and Scale Your Business with Proven Strategies
Mina Elias – PPC University is the ultimate guide to mastering Amazon PPC advertising and driving highly profitable sales. Whether you’re an Amazon seller, e-commerce entrepreneur, or digital marketer, this course provides step-by-step training, real-world case studies, and expert insights to help you launch, optimize, and scale your campaigns for maximum ROI.
With 4.5+ hours of in-depth content, lifetime access, and done-for-you templates, you’ll gain the skills to outperform competitors, reduce ad costs, and increase conversions effortlessly. Learn directly from Mina Elias, a 7-figure Amazon seller and PPC expert, and apply battle-tested strategies that work.
🚀 Take control of your Amazon advertising today and start scaling your business like a pro!
📥 Download Mina Elias – PPC University now and unlock the secrets to Amazon PPC success!
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